Corps Team
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http://www.corpsteam.com
http://www.corpsteam.com
true
Brigid Lipps
Influencer & Social Media Manager
Posted: 04/04/2025
2025-04-04
2025-05-21
Employment Type:
Fractional Recruiting
Industry: Retail/Consumer Goods & Services
Job Number: 17418
Field of Expertise: Marketing/Advertising
Remote Friendly: Hybrid Work Schedule
Job Description
Our client is a fast-growing, health tech e-commerce startup delivering premium pediatric health and wellness products to parents to help care for their children. They are in an exciting phase of rapid growth and are seeking an Influencer and Social Media Manager for a direct hire role.
This will be hybrid in the Midtown area of Atlanta, GA so candidates must be local.
Responsibilities
Influencer Marketing:
This will be hybrid in the Midtown area of Atlanta, GA so candidates must be local.
Responsibilities
Influencer Marketing:
- Identify, connect, and build relationships with influencers, parent bloggers, and healthcare professionals in the baby and parenting space.
- Develop and execute influencer partnerships, from micro-influencers to larger scale creators, ensuring authentic and engaging content.
- Negotiate contracts, track deliverables, and measure the impact of influencer campaigns.
- Create and execute a strategic social media plan across Instagram, TikTok, Facebook, YouTube, and emerging platforms.
- Develop engaging, informative, and shareable content (posts, videos, stories, reels, and live sessions) that educates and resonates with our audience.
- Manage community engagement by responding to comments, DMs, and customer inquiries.
- Collaborate with internal teams to align social media content with marketing campaigns, product launches, and brand messaging.
- Work with graphic designers, videographers, and content creators to produce high-quality visual content.
- Monitor trends in parenting, infant health, and digital marketing to keep our content fresh and relevant.
- Track and analyze key performance metrics (engagement, reach, conversions) and optimize strategies based on data insights.
- Align with paid media team on UGC briefing, sourcing and development to support paid acquisition via social channels.
- 2-4 years of experience in influencer marketing, social media management, or digital marketing, preferably in the baby, parenting, or health/wellness industry.
- Strong knowledge of social media platforms, trends, and analytics tools.
- Excellent written and verbal communication skills with a knack for storytelling.
- Experience in influencer outreach, contract negotiation, and campaign execution.
- Ability to multitask, work independently, and adapt in a fast-paced startup environment.
- Passion for baby health and wellness, with a deep understanding of parent communities.
- Basic design skills (Canva, Adobe Suite) and video editing experience are a plus.
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental and vision insurance.
- Retirement savings plan with company match.
- Generous paid time off and holidays.
- Opportunities for professional development and growth.
- A supportive and dynamic work environment.
Meet Your Recruiter
Brigid Lipps
Recruiting Manager
Brigid is the Recruiting Manager for Corps Team and has been with the company for 13 years. She is a PHR, SHRM-CP, and HR Generalist certified professional with over 20 years of Recruiting and HR experience. She is driven to make a difference in the lives of candidates and clients by connecting great talent with great companies.
Brigid leads a team that recruits nationally across various industries and for positions in Human Resources, Accounting & Finance, Sales & Marketing, Administration, Management, and more. She received her Bachelor’s degree from Mount St. Joseph University and stays up to date on recruiting trends through continuous education from her certifications.
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